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Branston Ltd Announce Successful Phase 1 LINKFresh® Implementation


Legacy systems switched off and all information now centralised on a single powerful business management system" Dr Nick Turnbull

Branston LogoBranston Ltd, a leading UK supplier of potatoes to Tesco, today announced that it had successfully implemented the LINKFresh® business management suite to run its operations. Working in partnership with Cambridge based Anglia Business Solutions, the totally integrated solution was deployed within budget to manage finance, payroll, HR, sales & purchasing, trading, agronomy, production, account management, QA and dispatch.

“We selected the solution due to the strength of the underlying Microsoft Dynamics NAV technology coupled with the sophisticated fresh produce functionality developed for us by Anglia”, explained Technical Director Dr. Nick Turnbull. “The flexibility of Microsoft DynamicsTM NAV enabled Anglia to model the solution to precisely match our operational practices. We have replaced all of our legacy systems that were difficult and costly to maintain with a centralised application with a common look and feel across all parts of the business. This has already made a significant difference to our operational efficiency and has proved invaluable as an aid to communications across the company”.

 

The powerful Microsoft DynamicsTM NAV financial suite is at the core of the new system. This tracks and monitors the revenue and costs of all operations throughout the business. A specially developed trading module handles the purchasing of raw product and sales to the end customer. This module also handles all of the returns to growers. A sophisticated integrated EDI and order splitting application was developed to manage the distribution of all incoming orders to various production sites and customer depots. Anglia’s unique .NET mobile technology was used to capture weighbridge information and automatically synchronize with the core system.

 

A QA module captures intake, shelf life, cooking tests and WIBIT checks while the manufacturing application manages the movement of boxes between different locations. A grading routine tracks all graded loads while bar code readers record all customer shipments. An agronomy module captures grower details of farms, fields, stores and accreditations. It also covers seed & fertilizer plans, crop observations, dig results, yield predictions, field, harvest and store QA. An account management module provides sales information in daily, weekly, monthly and annual figures.

 

The complete solution was implemented on a powerful clustered server infrastructure platform designed by Anglia’s infrastructure team. This provided a secure and resilient base that facilitated access to the system from various remote locations.

 

“Having real time access to information on events as they happen has provided us with a superb aid to meeting and exceeding our customer service expectations” explained Branston’s Managing Director Graeme Beattie. “It also provides us with an excellent base from which to grow the business. The partnership between Branston and Anglia has produced a system that will enable us compete more effectively using dynamic information as a competitive advantage”.

 

David Hurley Managing Director of Anglia comments, “The Branston implementation is an excellent example of the power of modern mid range applications in action. This is an extremely sophisticated and wide ranging integrated solution that is quite rare in the fresh produce industry. Its success is a tribute to the skill and dedication of the Branston and Anglia teams who worked on the project”.

 

For further information on the LINKFresh® business management solution for the fresh produce industry, please visit http://www.angliabs.com or email LINKFresh@angliabs.com.

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About Branston

Branston was established in 1969, and began its partnership with Tesco in 1990.


Today, Branston represent 66% of Tesco’s fresh potato sales and supply, 245,000 tonnes of the highest quality product every year. 190,000 tonnes come from the company’s own sites in Lincolnshire, Somerset and Scotland, with a further 55,000 tonnes produced by Tesco alliance partner, QV Foods.


Branston’s business focus is firmly on Tesco and its customers. But to make sure the company also gives its loyal growers the best service, it markets a further 110,000 tonnes to other outlets, including processors and food service companies.

 

For more information visit www.branston.co.uk

 



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