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PRIVA Logo

Anglia Business Solutions form Global Strategic Alliance with Market Leader Priva

12/05/2008, Cambridge, UK.  Anglia Business Solutions announces that it has formed a strategic alliance with Priva , based in The Netherlands.  Priva is the global market leader in process automation for horticulture under glass and has over 50 years of experience in climate control for greenhouse horticulture.
 
The alliance will see both organisations jointly using its technologies to provide customers with end to end business intelligence from the grower through to the supermarket.  Anglia will interface its award winning LINKFresh® business management solution with Priva’s management information system for the horticultural sector (FUSION).
 
Robert Frost & Chris Addis Shake Hands on the AgreementPriva’s UK Director, Chris Addis comments, “Priva have been looking to extend our offering for a number of years to enable us to further enhance our services to clients.  We are seeing many of our client’s businesses expanding rapidly, and supermarkets are now looking to these growers to supply directly.  However, many growers are unable to provide the required level of product traceability once the crops leave the greenhouse.  Our research has indicated the Microsoft Dynamics NAV Certified LINKFresh Business Management solution from Anglia as being best-of-breed and way ahead of its rivals in terms of flexibility and functionality.  Together Priva and Anglia can provide our clients with a total business management and product traceability solution as required by the industry today”.
 
Also commenting on the alliance, Anglia’s Commercial Director, Robert Frost says, “We are naturally delighted to be working with the leading climate control business in the world.  We have already found that we have mutual customers and there are significant synergies between our organisations.  The Priva climate control and management information technologies for the greenhouse are the ideal extension to our LINKFresh suite, enabling us to provide a truly end to end solution from seed to supermarket”.

Photograph: Priva’s Chris Addis (left) and Anglia’s Robert Frost (Right) shake hands on the Agreement.

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Notes:

About Priva
 
Priva is the global market leader in climate and process automation for horticulture. Using intelligent, dynamic systems, Priva guarantees optimum productivity and efficient process control.
 
Priva supply a wide range of products and services, from individual systems for the treatment of water and air, through to computer-controlled climate control and complete management information systems. All these products and services contribute to better performance and lower cost, thus achieving better business results.

  • Priva can boast 50 years of experience in climate control for greenhouse horticulture and is the global market leader in process automation for horticulture under glass.

  • Priva is a national and international specialist in building management systems based on 25 years of experience in this field.

  • 400 enthusiastic employees, 90 of whom are stationed outside the Netherlands.

  • 50% of turnover is from countries outside the Netherlands.

  • 6 branch offices around the world: in the Netherlands, UK, Germany, Sweden, Canada and China.

  • More than 35% of employees are active in product development (R&D)‏.

  • More than 15% of annual turnover is invested in Innovation & Research.

  • Priva collaborates closely with leading universities and research stations in several countries.

  • Priva’s new headquarters building in The Netherlands is one of the first CO2- neutral buildings in the world.  The building reflects Priva’s knowledge and expertise in the field of climate control and control technology. The new office complex is a showcase for it’s abilities to create a comfortable, healthy and productive working environment, without using a single cubic metre of natural gas.



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